Marketing trends keep jiggling up and down in the market and a lot of trends go unnoticed by common folks regardless of their involvement with it. In case you may have noticed, emails…
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If you love scrolling down your Instagram feeds aimlessly and follow hundreds of accounts, things are going to change for you in a week or two. As users generally run out of feeds…
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One of the most essential parts of any growth is analysis. Analysis tells you about your shortcomings, your strengths, weaknesses and other factors that influence your growth. Let’s take it from the…
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If a World War ever happened on the digital grounds, it will surely be for the search engine ranking. Maybe, too farfetched, but the business/websites that have had their worlds rocked by …
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Bored of scrolling endlessly on your Facebook feed? Well, the majority of people are, and as it turns out, the news has finally hit the headquarters of Facebook Inc. Mark Zuckerberg is now prepared…
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Not sure if the advertisers should be upset or happy about the AdWords upgraded URLs format since it’s a forced migration. But the new possibilities are only adding to the already brilliant format.
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Online marketing has been the rage for quite some years now. It has made and broken many a company. Brick and mortar businesses are slowly shifting onto the online sphere in a bid…
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Technology has started taking precedence in every aspect of our lives and it hasn’t exactly spared marketing as eyeballs move further down the spiral of the digital contraption that is the internet.
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A/B testing involves two variants of an experiment’s subject (e.g. An ad-unit for example), that are subjected to a series of experiments by only making…
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In the online journey of buying a product, a buyer leaves a plethora of information behind to be scrutinized. AI’s powerful algorithm and self-learning help to predict…
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