If a World War ever happened on the digital grounds, it will surely be for the search engine ranking. Maybe, too farfetched, but the business/websites that have had their worlds rocked by …
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Bored of scrolling endlessly on your Facebook feed? Well, the majority of people are, and as it turns out, the news has finally hit the headquarters of Facebook Inc. Mark Zuckerberg is now prepared…
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Not sure if the advertisers should be upset or happy about the AdWords upgraded URLs format since it’s a forced migration. But the new possibilities are only adding to the already brilliant format.
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Online marketing has been the rage for quite some years now. It has made and broken many a company. Brick and mortar businesses are slowly shifting onto the online sphere in a bid…
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Technology has started taking precedence in every aspect of our lives and it hasn’t exactly spared marketing as eyeballs move further down the spiral of the digital contraption that is the internet.
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A/B testing involves two variants of an experiment’s subject (e.g. An ad-unit for example), that are subjected to a series of experiments by only making…
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In the online journey of buying a product, a buyer leaves a plethora of information behind to be scrutinized. AI’s powerful algorithm and self-learning help to predict…
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Google has made a major change in their product classification, in the process, changing some of their well-renowned product names and acronyms.
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Social media is probably the popular thing of the internet. Facebook, Twitter, and Instagram have been experiencing a surge of new users for years at this point.
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According to experts, the ad market is set for some massive growth in this fiscal year, with most of the credit going to the Google-Facebook duopoly.
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